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Home » Event Moment: Microsoft’s Cecilia Flombaum Explains Role of Partners in AI Era
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Event Moment: Microsoft’s Cecilia Flombaum Explains Role of Partners in AI Era

Cam SessingerBy Cam SessingerSeptember 2, 2025Updated:September 4, 20251 Min Read
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In this moment, excerpted from the Keynote Session “AI Innovation Changes the Way Partners Sell, Build Capacity & Drive Customer Success,” Cecilia Flombaum explains how the AI era will greatly impact the role that partners play in the ecosystem.

For a 36-Hour Immersion into the FY27 Priorities that define Partner Success in the AI Era, join us at the AI Business Solutions Partner Executive Summit, running July 28-29, 2026, in Bellevue, Washington. Register today.

Key Takeaways

  • AI market potential: “The AI services-related market is huge,” notes Flombaum. Assisting customers with their AI journey will require the help of partners.
  • Partner role: Partner’s services, especially in change management, will become increasingly vital as customers navigate through traditional industries and adopt new technologies along the way.
  • Debunking obsolenscence: As noted, “the AI services-related market continues to grow… it will grow at an accelerated pace, so we’re [partners] are here to stay,” explained Flombaum.

Watch the full session

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