In this moment, excerpted from the ISV Partner Breakout session “MAICPP ISV FY26 Opportunities,” Kyle Richardson, Sr Program Lead, AI & Cloud Partner Program, Microsoft, reviews how Microsoft works with ISVs and three ways it provides support for success.
For a 36-Hour Immersion into the FY27 Priorities that define Partner Success in the AI Era, join us at the AI Business Solutions Partner Executive Summit, running July 28-29, 2026, in Bellevue, Washington. Register today.
Key Takeaways
- Going to market with ISVs: “We are making a big bet on how we go to market with our ISVs,” Kyle explains. Having worked with services partners for a long time, this has become increasingly more important, especially with moving to the cloud and the emerging agentic universe.
- Driving success: There are three primary motions that Microsoft has for meeting ISVs at different stages of their journey — Microsoft for Startups, ISV Success & Marketplace Rewards, and Certified Software Designations.
- Value of designations: Richardson explains that by committing to deeper engagement and undergoing certified software designations, partners gain marketplace differentiation, top-tier benefits, and enhanced co-selling opportunities.
Related Posts
Add A Comment