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Home » Event Moment: Microsoft’s Tafara Pulse on Being a Frontier Firm
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Event Moment: Microsoft’s Tafara Pulse on Being a Frontier Firm

Sara CordovaBy Sara CordovaOctober 2, 20252 Mins Read
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In this moment, excerpted from the session SI Partner Breakout session “MAICPP Systems Integrator & Consultant FY26 Opportunities,” Tafara Pulse, Sr Business Program Manager, Microsoft AI Cloud Partner Program, Microsoft, breaks down what it means to be a frontier firm.

For a 36-Hour Immersion into the FY27 Priorities that define Partner Success in the AI Era, join us at the AI Business Solutions Partner Executive Summit, running July 28-29, 2026, in Bellevue, Washington. Register today.

Key Takeaways

  • Frontier firm: A frontier firm is a customer at the leading edge of the move to AI. They’re pushing the boundaries of what’s possible with AI in their business. It includes organizations that aren’t just adopting a couple of tools but redesigning how they do their work with AI built in and leveraging AI across the board.
  • Embracing AI: An example of a frontier firm is a company using Microsoft 365 Copilot to boost everyday productivity for employees. This is also a key starting point for AI adoption and gaining value from embracing Copilot Studio and agents.
  • Incorporating across processes: The Dynamics 365 stack is a foundation of where partners can incorporate AI across business processes, transforming those processes end-to-end and getting the most value from AI. This is a journey; it won’t happen overnight but with the right partners, you can take advantage of the capabilities in Copilot to move your customers forward as frontier firms.

watch the full session

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