In this moment, excerpted from the “Setting an AI-First Go-To-Market Strategy in FY26” session, Lori Borg, Vice President GTM, GPS, Microsoft, discusses the importance of business leaders embracing AI to activate the culture shift within the organization.
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Key Takeaways
- Activating your culture: Building agents was a culture shift that Microsoft needed to drive. With all the buzz about AI, Lori recounts getting to a place where she “felt a little like a fraud,” talking about agentic AI with partners and customers without understanding what she was talking about.
- Growth mindset: She held herself accountable to do the work, learn, and ask people how to approach this. “I went in with a growth mindset,” Lori notes. It starts with being curious and open to embracing the new technology.
- Starting from the top: Especially if you’re a leader within your organization, like the CEO, it starts with you. “It needs to be top-down,” she says. “You can’t expect your teams to embrace AI and lead with an AI-first mindset and to become frontier if you’re not doing it yourself.
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