Microsoft’s Tafara Pulse explains that being a frontier firm involves embracing AI across business processes to get the most value.
Partners Ecosystem
Microsoft’s Kyle Richardson explains how sellers can differentiate through an industry pathway focus or designations.
Microsoft’s Eric Fink and Ross Ladwig discuss what they’ll be presenting at the Partner Enablement Workshop on October 19, 2025.
Microsoft’s Olga Karpman breaks down how using the MCP server can lead to direct translations into Copilot Studio and more efficient customer connections.
Yuanming Chu describes the difference of spending time on why a customer should adopt AI vs. the value of focusing on the application.
In this moment, excerpted from the “FY26 ISV Keynote” session, Daniel Brown, Chief Product Officer, Celonis, explains how the company…
Microsoft’s Lori Borg breaks down the elements of an AI-first organization and becoming a frontier firm.
Microsoft’s Sanju Nair urges partners to adopt AI internally, build agents using Copilot, and capitalize on the booming AI market to transform their work and customer success.
Binary Stream’s Lak Chahal explains why AI is so much more meaningful to ISVs and the importance of leveraging the technology.
Microsoft’s Eric Fink gives an overview of the three SMB priorities for fiscal year 2026.
Greg Kaupp challenges business leaders to understand how AI will transform individual roles and the business to empower clients and employees.
Microsoft’s Cecilia Flombaum explains how partners can align their capabilities with the three levels of AI adoption to ultimately become an AI-first organization.
Microsoft’s Satish Thomas emphasizes the need to ensure AI agents are providing quality experiences for customers.
Joe DeHaai shares three points about the science of selling that every partner should know to scale long-term customer partnerships.
Microsoft’s Tafara Pulse introduces a new commercial solution area, AI Business Solutions, which combines Modern Work and Biz Apps.
Kyle Richardson reviews how Microsoft works with ISVs at different stages to drive innovation and success.
TMC President Jennifar Harris describes the AI Partner mindset and what it means to take on this change.
Eric Fink broke down how partners can be discovered by Microsoft internally through their an updated business profile in Partner Center.
New announcements from Microsoft highlight the delay of price increases for Business Central and introduce a new Bridge to Cloud program, effective January 1, 2026.
In this episode of the AI Partner Executive Podcast, John Siefert is joined by Wade Tetsuka, President, USTPay, and Kate…